Top 3 easy ways to get more leads for your business
Top 3 easy ways to get more leads for your business
Getting more leads is the main goal of any business, no leads equals no growth.
The good news? There are loads of ways to get people noticing you and actually wanting to work with you. At Creative Collins, we’ve tried and tested and now we’re here to share our favorites so you can start turning strangers into customers.
Social Media: Turning Scrolls into Sales
Want more leads from social media? You’ll need more than just one post every now and then. Think of it like building a relationship, show up consistently, add your own personality, and give people a reason to stop mid-scroll.
Start by getting clear on who you’re talking to with a strategy (yep, we can help with that). Build out a buyer persona so you know exactly what makes them think, “Wow, this is so me!”. Ask followers to tag a friend, share your post, or drop a comment. These are easy, organic ways to get your brand in front of fresh eyes while keeping your current crowd happy.
Hashtags? Use them smartly. We always tell our clients: your first three should be the most engaging and have the biggest reach. And most importantly ENGAGE. Reply to comments and DMs, thank people for mentions, and show some love on your followers’ posts with likes, comments, and shares. Show positive quotes or case studies to build trust. When customers feel valued, they’re more likely to stick around and spread the word.
Website: How to Turn Visitors into Leads
Want more leads from your website? Make it a place people actually enjoy using and guide them toward taking that next step with you. We always start with super clear, simple navigation so visitors can find what they need fast. If your site feels messy or overwhelming, people bounce. We’ve all clicked away from a site because it was a maze, don’t let that be yours!
Speed is huge too, people just won’t wait around. Keep it snappy and you’ll win points with both visitors and Google. And don’t forget your calls to action! These little nudges that say “Hey, over here!” Whether it’s “Get Your Free Quote” or “Book a Free Consultation,” make them easy to spot and impossible to ignore.
Finally, get curious about how people actually use your site. Tools like Google Analytics or session recordings can show you where visitors get stuck or which buttons they can’t resist clicking. That way, you can tweak and improve so more visitors turn into leads.
Email Marketing: Your Lead-Generating Powerhouse
Email marketing is still one of the best ways to get leads, that’s if you do it right. Build a list of people who actually want to hear from you by offering something valuable in exchange for their email (a freebie, discount, guide) and promote it on your website and social media.
Don’t send the same thing to everyone, separate your list based on how people interact with you so each group gets content that matters to them.
Win trust with the real stuff by using success stories, customer photos, honest reviews. And keep an eye on click-through rates to see what’s working. The sad part is having to watch unsubscribe rates so you know when to tweak your approach but it is all a learning curve. Adding social sharing buttons so your fans can help spread the word is also an organic way to gain a wider audience.
Social media might change every five minutes, but your brand should stay consistent. Be yourself and be real. Try new things! At Creative Collins, our personality has always been the most valued skill.
We’re here if you need us!
The Creative Collins girls xx
