Having a strategy and plan to create consistent messaging that appeals to your audience is key to effective marketing. Content marketing is the process of creating various forms of content, such as written copy or video to use across your marketing activity. Your content will feed all aspects of your marketing, from social media to website.

With a background in copywriting and public relations, you can hire me to write your copy and create content for you. I can help rewrite your website based on SEO, batch write social media posts, write your brochures, ads and press releases.

When adding content to your website, it's important to write about subjects that people are searching for. Instead of writing copy and blogs off the top of your head, do some research and write about topics that those searching on Google are looking for. Your website will soon be full of valuable content and will rank higher in Google searches.

Public relations, or PR is the process of gaining publicity. News websites, magazines and newspapers are full of stories. Some that the journalist will have written, and some that a PR person will have sent to the journalist. You don't pay to have your PR story featured, which makes PR appealing to businesses, but the story will need to be interesting so the journalist publishes it. PR is not guaranteed, but the more relevant and exciting the story is the better chance you have of gaining PR coverage.

We offer proofreading services as well as copywriting. A proofreading process is important to ensure consistency and accuracy with your marketing. We advise that all copy goes through a second person who can check it for typos, consistent messaging and editing. You want your marketing to be polished and professional. A proofreading process, no matter how large or small your businesses is, is always a good choice!